1. Introduction

This Privacy Policy is provided by NAIA Decor (Pty) Ltd, a company registered in the Republic of South Africa, for the use of our products and services, including our website [your website URL] (the "Services").

We take your privacy very seriously. Please read this Privacy Policy carefully as it contains important information on how and why we collect, store, use, and share any information relating to you (your personal data).

It also explains your rights in relation to your personal data and how to contact us or the relevant regulator in the event you have a complaint. Our collection, storage, use, and sharing of your personal data is regulated by law, including under the Protection of Personal Information Act (POPIA).

We are the controller of personal data obtained via the Services, meaning we are the organisation legally responsible for deciding how and for what purposes your data is used.

Last Updated: 3rd June 2025

2. What This Policy Applies To

This Privacy Policy applies only to your use of the Services. The Services may link to or rely on other apps, websites, APIs, or services owned and operated by us or trusted third parties to enable us to provide you with Services. These other apps, websites, or services may collect information about you in accordance with their own privacy policies. For privacy information relating to these other apps, websites, or services, please consult their privacy policies as appropriate. See the section ‘Who We Share Your Personal Data With’ below for more information.

3. Personal Data We Collect About You

The personal data we collect depends on the activities carried out through the Services. We collect and use the following personal data about you:

• Identity and Account Data: Your name, email address, and phone number. If we enter into an agreement with you, your home address.

• Data Collected Through Use of the Services: Information you store online with us, including usage history or preferences. While this data may not always be classified as personal data, we treat it as such.

• Other Data Collected Automatically: Your activities on the Services, such as preferences, interests, or usage times.

If you do not provide the requested personal data, it may prevent us from providing our services.

4. Sensitive Data

We do not knowingly collect sensitive personal data (e.g., information revealing racial or ethnic origin, political opinions, health data, etc.). If you submit sensitive data to us or make it publicly available, we will assume you have done so voluntarily.

5. How Your Personal Data is Collected

We collect personal data directly when you sign up for the Services, contact us, or engage with us via social media. We also collect data indirectly, such as through your activities while using the Services. Currently, we do not use cookies to collect personal data, but if this changes, we will notify you via an in-app notification.

6. How and Why We Use Your Personal Data

We only use your personal data if we have a valid reason, such as:

• Consent: Where you have given consent.

• Contractual Obligations: To fulfill our contract with you or take steps before entering into a contract.

• Legal Compliance: To comply with our legal and regulatory obligations.

• Legitimate Interests: For business or commercial reasons.

For example, we use your personal data to:

• Create and manage your account.

• Provide services and functionalities.

• Enforce legal rights or undertake legal proceedings.

• Communicate non-marketing-related information (e.g., changes to our terms).

• Protect system security.

• Improve operational efficiency and quality control.

7. Marketing

We may send marketing emails to inform you about our services and promotions. You can opt out at any time by contacting us at studio@naiadecor.com or using the ‘unsubscribe’ link in marketing emails.

8. How Long Your Personal Data Will Be Kept

We will retain your personal data as long as you have an active account with us and up to 6 years after for legal or accounting purposes. Once your account is closed, we will store your data in a secure database on a "need-to-know" basis.

9. Transferring Your Personal Data

Currently, we do not transfer your personal data outside of South Africa. If this changes, we will comply with applicable laws to ensure the protection of your personal data.

10. Your Rights

Under data protection law, you have the right to access, correct, delete, or restrict the use of your personal data. You can also object to data usage for marketing purposes or request data portability.

For more details, please refer to our full Privacy Policy or contact us to exercise your rights.

11. Keeping Your Personal Data Secure

We use appropriate security measures to prevent data loss or unlawful access. We will notify you and the relevant authorities in case of a data breach.

12. How to Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

NAIA Decor (Pty) Ltd
Email: studio@naiadecor.com

16. Cookies

A cookie is a small text file placed on your device (e.g., smartphone, tablet, or computer) when you use our website or services. We use cookies to help us recognize your device and store information about your preferences or past activities, including location data (for more information, please see our Privacy Policy). This allows us to improve your experience, such as tracking which parts of the website you visit and how often. Some of this data may be aggregated or statistical, meaning we will not be able to identify you individually.

You will always be informed of our use of cookies through a pop-up notification within our Services. For more information on how we use cookies and the types of data collected, please see below. For further details on cookies generally and how to manage them, you can visit the South African Information Regulator guidance at www.justice.gov.za/inforeg.

17. Consent to Use Cookies and Changing Settings

We will ask for your consent to place cookies or similar technologies on your device, except where they are essential for providing you with the requested services (e.g., to keep you logged in while navigating through our website).

You can withdraw your consent or adjust your cookie preferences at any time by using the tool available within the Services. You can update your choices by adjusting sliders or unticking boxes as appropriate. Please note that it may be necessary to refresh or restart the Services for your updated settings to take effect.

18. Our Use of Cookies

Here’s more information about the cookies we use and their purposes:

Google Analytics (_ga)
Purpose: This cookie is used to analyze how visitors interact with our website and services, helping us improve the user experience. It tracks:

• Users: Identifies unique or new visitors to the site.

• Bounce Rate: Tracks visitors who view only a single page.

• Average Session Duration: Measures how long a user stays on the site.

• New Sessions Percentage: Tracks the percentage of first-time visits.

• Pages per Session: Measures the average number of pages viewed per session.

• Goal Completions: Tracks when users complete specified actions, such as conversions.

• Page Views: Tracks the total number of pages viewed.

This cookie will expire after 13 months and will be refreshed afterward.

19. How to Turn Off All Cookies and Consequences of Doing So

If you do not wish to accept cookies, you can change your device settings to block cookies. However, please note that blocking cookies, including essential cookies, may affect the functionality of the Services and other services you use on your device. For more information on managing cookies and disabling them, please visit the South African Information Regulator’s guidance at www.justice.gov.za/inforeg.

20. Changes to This Policy

This policy was last updated on 3rd June 2025. We may update this Cookie Policy from time to time. Any changes will be posted on this page, and we will notify you of any significant updates through the Services or by email, using the contact details you provided when you signed up for the Services.